In the world of advertising there’s a small window to grab the audience’s attention. Being restricted to a still image means the message must be very strong and catchy. Ad agencies often rely on humor to achieve this. When using humor as a creative strategy in advertising, advertising firms agree that it increase audience attention, at least on the first few exposures to this form of persuasive communication. A humorous print ad campaign starts with a funny idea, but must be brought to life with clever art direction and great visuals. Here are few examples of funny ads. We hope these will bring a smile to your face…
